LCR Strengthens Digital Marketing Through Altacircle Acquisition

LCR Capital Partners has agreed to acquire Altacircle LLC, a digital marketing consulting firm with expertise in advertising technology and lead generation.

LCR’s founder and co-executive chairman, Suresh Rajan, says that new, higher investment levels and COVID-era pressures on digital tools mean that adapting to fintech culture and tools is more important than ever.

Altacircle, a marketing and technology consulting firm founded by John Baker, has leveraged leading technology platforms to produce successful marketing strategies for top brands in New York and London since 1995. With this acquisition, Baker will become chief marketing officer at LCR as an equity partner and member of its senior leadership.

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EB-5 Program Update:

The EB-5 Program has lapsed. The US Congress is discussing the legislation that authorizes the program while USCIS reviews the regulations and policies for filing. Because of the recent court ruling that reversed the 2019 Modernization regulations, the investment level has shifted temporarily from $900,000 back to $500,000.

If the program is reauthorized before the regulations are updated, there may be another window of opportunity to file at $500,000.

LCR expects the program to be reauthorized in February 2022, and continues to work with international families that want to explore alternative residency options.

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